B2B - Branding - Kanaal - Direct Mail - Media - Objectives - Sectoren

Lisa Petrole Photography: Blank

16/04/2015

In order to promote photographer Lisa Petrole’s brand new website,
they created a promotional piece using no photography at all.
The entire three book series: 92 days of winter, A study of milk,
and Albino doves on white were filled with nothing but blank, white pages.
The rear cover contained the only relevant information—lisapetrole.com—
transforming an otherwise useless mailer, into a useful notebook that its recipients might actually use.

fotografie

Advertising Agency:Sid Lee, Toronto, Canada
Creative Directors:Jeff Dasilva, Tom Koukodimos
Art Director:Oliver Brooks
Designer:Oliver Brooks
Copywriter:Mike Richardson

Guest Blogger

Gerelateerde Cases:

Stress test Pencils – Mc Cann Health

...
Lees verder

The Leadership Experience : 3 1/2 days of hell

...
Lees verder

VTM, bpost en merci zien mama’s graag

...
Lees verder
Al onze Cases